Remember when Pizza Hut used to be a triangle-shaped building? Well, those days are long behind us, but their promotions with the Teenage Mutant Ninja Turtles are not!
To cash-in on the reboot of the popular late 80s and early 90s franchise, Pizza Hut struck a deal to once again tie into four green superheroes who know how to have a good time when it comes to the munchies. Now, I know some of you may remember some previous cross promotion and be a little skeptical of the new marketing campaign. We can assure you, it’s better than the Coming Out of Their Shells tour.
[Editor’s note: I could not stop singing this song the entire time I worked on this article.]
This time around, Pizza Hut is offering four new menu items inspired by each turtle. Each pie is served on the cheesy bites crust.
Michelangelo’s Favorite Pizza: Pepperoni, pineapple, jalapeno, ham
Donatello’s Favorite Pizza: Chicken, mushroom, green pepper, tomatoes
Leonardo’s Favorite Pizza: Onions, black olives, green pepper, mushrooms
Raphael’s Favorite Pizza: Pepperoni, Italian sausage, bacon, beef
Additionally, you have the option of having your pizza sliced as “Katana cut”, which the website describes as “Want your pizza cut with a Katana just like the turtles? That’s right, your pizza will be cut into just four turtle-size slices.”
Those flavor options sounded pretty intriguing and, luckily, not the grody topping combinations featured on the 1980s animated series. No marshmallows or pickles to be found here, so we placed an order for a large Leonardo’s Favorite Pizza. Since this was no ordinary pizza run, we decided to make an extra special request.
We arrived a little early to pick up our pizza. I noted signage in the restaurant that was probably new last time there was a TMNT promotion. We secured the food, along with a two liter bottle of soda featuring Michelangelo on the label. [Editor’s note: Even after 25 years, I still see the spelling error red squiggle every time I try to spell Michelangelo. No wonder he was marketed simply as “Mikey”.]
Opening the box revealed an exciting new type of crust, the above mentioned cheesy bites. Pizza Hut was known for pushing stuffed crust and triple decker pizzas, so I was looking forward to trying their latest offering. I wasn’t disappointed with the goo-filled bites in the slightest! In fact, the shape of these little nuggets seemed somewhat familiar to me.
The pizza itself had that classic ‘Hut taste. I hadn’t eaten there in several years, but that trademark sauce is unforgettable. The combinations worked pretty well, enough so that I could see how this would be Leonardo’s favorite pizza.
Oh, and what of that special instruction from earlier? Well, despite this being a carry out order, let’s just say they delivered.